A Moron’s Guide to Lead Generation: Developing Sources, Buying Cycles, Tips and More!
Amazon.co.uk Price: $1.99 (as of 08/02/2021 17:23 PST- Details)
An excerpt, “…Don’t be too focused on having a contest. When you keep holding contests, people will only want to associate with you when you have contests. A contest held once a year or so is a good idea to get your name out there, but that’s it. Don’t rely on this too heavily, though. If people only think they’ll win something by contacting you, they won’t contact you otherwise.”
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