Predictable Prospecting: How to Radically Increase Your B2B Sales Pipeline

According to author and marketing expert Scott Dennison, business leaders from coast-to-coast told him the most important result they wanted from their advertising and marketing was to make the phone ring more often – to get calls from prospects interested in the products and services they’re selling. This book was the result. It will provide [...]

“I started writing this E-Book with the idea of helping marketing and sales managers in small and medium companies. In 20+ years of marketing and sales I’ve seen marketing and sales departments working out of silos and working against each other. This is a waste of resources and causes damage to companies everywhere. Some companies [...]

Un’attività di marketing digitale efficace non è costituita da una zuppa di tecniche buttate insieme in una padella ma un raffinato pasto che segue una specifica ricetta. In questo eBook Filippo Toso descrive un framework in 7 passi ideato per avviare, ottimizzare e far crescere un business attraverso specifiche azioni di marketing digitale. Si tratta [...]

Doctors have a harder time than ever doing their job and staying passionate about their chosen profession. With the dismal reimbursement situation for U.S. practitioners, many doctors are having to close their practices because they can no longer afford to keep them open. But what if there was a way to improve the situation? What [...]