The Brand Gym: A Practical Workout to Gain & Retain Brand Leadership

Name: The Brand Gym: A Practical Workout to Gain &amp; Retain Brand Leadership
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The Brand Gym: A Practical Workout to Gain & Retain Brand Leadership quantity

Categories: MANAGEMENT, Sales and Marketing

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Award-winning designer and agency founder, Emma Carter, gives her expert insight into how to create a brand that goes beyond a simple logo, to make your organisation an unstoppable success. A brand doesn’t start and stop with a logo. A brand encapsulates the entire personality of an organisation and communicates it to the outside world: [...]

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Product Author	David Taylor, David Nichols
Product Binding	Hardcover
Product EAN	9780470686195
Product EANList	9780470686195
Product Edition	2nd
Product ISBN	0470686197
Product ItemDimensions	952, hundredths-inches, 772, hundredths-inches, 141, hundredths-pounds, 83, hundredths-inches
Product Label	John Wiley & Sons
Product Languages	English, Published, English, Original Language, English, Unknown
Product Manufacturer	John Wiley & Sons
Product NumberOfItems	1
Product NumberOfPages	260
Product PackageDimensions	94, hundredths-inches, 937, hundredths-inches, 168, hundredths-pounds, 756, hundredths-inches
Product PackageQuantity	1
Product ProductGroup	Book
Product ProductTypeName	ABIS_BOOK
Product PublicationDate	2010-04-16
Product Publisher	John Wiley & Sons
Product ReleaseDate	2010-04-16
Product Studio	John Wiley & Sons

The Brand Gym: A Practical Workout to Gain & Retain Brand Leadership

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