Sales and Marketing
What Marketers Need to Know about Artificial Intelligence and Big Data: Introduction to AI Marketing
Sales and Marketing
Grow your account list with an effective account-based marketing strategy Buyers have changed the B2B marketing game. Account-Based Marketing For Dummies is here to give you the tools to transform your current approach to find, reach, and engage with your potential customers on their terms to meet their ever-changing demands. Packed with expert tips and [...]
Sales and Marketing
Customers the Day After Tomorrow: How to Attract Customers in a World of AI, Bots, and Automation
Sales and Marketing
The Disappearing Product: Marketing and Markets in the Creative Industries
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Twenty-six ways of looking at a blackberry: How to let writing release the creativity of your brand
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Disruption: Overturning Conventions and Shaking Up the Marketplace: 1 (Adweek Magazine Series)
New Mint Condition Dispatch same day for order received before 12 noon
Sales and Marketing
Award-winning designer and agency founder, Emma Carter, gives her expert insight into how to create a brand that goes beyond a simple logo, to make your organisation an unstoppable success. A brand doesn’t start and stop with a logo. A brand encapsulates the entire personality of an organisation and communicates it to the outside world: [...]
Sales and Marketing
The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback
