“Ries and Trout taught me everything I know about branding, marketing, and product management. When I had the idea of creating a very large thematic community on the Web, I first thought of Positioning….”—David Bohnett, Chairman and Founder of GeoCities A handsome edition of the original 1981 text, this 20th Anniversary Edition makes available to [...]
E-Commerce
Blood, Sweat, and Pixels: The Triumphant, Turbulent Stories Behind How Video Games Are Made
NATIONAL BESTSELLER Developing video games—hero’s journey or fool’s errand? The creative and technical logistics that go into building today’s hottest games can be more harrowing and complex than the games themselves, often seeming like an endless maze or a bottomless abyss. In Blood, Sweat, and Pixels, Jason Schreier takes readers on a fascinating odyssey behind [...]
The first book completely focused on successfully running B2B, which is very different from B2C. The fate of a B2B lies in the hands of a few individuals so what ultimately determines if a company thrives, or even survives, is how these key relationships are targeted, structured and managed. Over 30 percent of all B2B [...]
GROW REVENUE BY 300% OR MORE AND MAKE IT PREDICTABLE with the “Sales Bible of Silicon Valley” “Alexander Graham Bell discovered the telephone, Thomas Edison discovered electricity and Aaron Ross discovered the Enterprise Market for Salesforce.com.” SHELLY DAVENPORT – VP Worldwide Sales at Replicon & ex-VP Corporate Sales at Salesforce.com Discover the outbound sales process [...]
E-Commerce
The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies
Chet Holmes helps his clients blow away both the competition and their own expectations. And his advice starts with one simple concept: focus! Instead of trying to master four thousand strategies to improve your business, zero in on the few essential skill areas that make the big difference. The Ultimate Sales Machine shows you how [...]
